Showing 13–24 of 25 results
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Lava Lure 50
$8.99When the bite gets tough and the water turns cold, downsizing is the key—and the Lava Lure 50 is built to shine in those grind‑it‑out conditions. This micro lipless crankbait combines a compact profile with an aggressive presence, making it a deadly finesse option when fish won’t commit to larger baits.
Molten Craw Finish: Deep matte black base wrapped in a cracked, lava‑style pattern with glowing burnt orange and copper tones. Finished with a bold red/orange eye for a subtle but effective strike trigger, especially in low light or stained water.
Cold‑Water Precision: The downsized 50mm profile imitates small craws and bottom forage—perfect for winter and early spring when fish are lethargic and selective.
Aggressive Rattle & Tight Wiggle: Produces sharp, high‑frequency vibration and sound to draw fish in without overpowering them.
Bottom‑Oriented Versatility: Excels on slow lifts, yo‑yo retrieves, and bottom hops around rock, grass edges, and hard structure.
Specs: 50mm length · Micro lipless crank · Premium hardware · Hand‑painted and cleared for durabilityWhen standard colors fail, the Lava Lure 50 offers a bold but natural alternative designed to trigger reaction bites in tough conditions.
A Unique Gift for Anglers
Looking for something different for the fisherman in your life? The Lava Lure 50 is more than just tackle—it’s a hand‑painted piece of functional fishing art. Each lure is unique, making it a standout stocking stuffer, holiday gift, or addition to any serious tackle collection. -
Lava Lure Lipless
$15.99When fish want a bigger meal but still demand something different, the Lava Lure Lipless 50XRK DRS brings the heat. This full‑size lipless crankbait combines a bold profile with a cracked, molten finish designed to stand out in pressured water and trigger aggressive reaction strikes.
Lava Crack Finish: A deep matte black base fractured with glowing lava‑style cracks in burnt orange and copper tones, mimicking a defensive craw or scorched baitfish. Finished with a striking red/orange eye for a powerful visual trigger in stained water or low‑light conditions.
Full‑Size Presence: The larger profile moves water and draws attention while maintaining the tight action lipless baits are known for—ideal for covering water or calling fish up from depth.
Hard‑Hitting Vibration & Rattle: Produces strong vibration and sound to provoke reaction bites from active feeders and neutral fish alike.
Versatile Power Bait: Excels on fast yo‑yo retrieves, ripping through grass, or burning over flats when fish are looking to crush something substantial.
Premium Hardware: Outfitted with OWNER STINGER hooks for reliable penetration and solid hook‑ups.Finish Disclaimer: Due to the heavy lava texture used in this custom paint scheme, the clear coat may show minor unevenness. This is a normal part of the process and does not affect the lure’s durability or performance.
Whether you’re power fishing shallow grass or dialing in a reaction bite offshore, the Lava Lure 50XRK DRS offers a bold look with proven lipless performance.
Built to Fish, Made to Stand Out
Each Lava Lure is hand‑painted, making every piece unique. It’s not just a tool—it’s functional fishing art built for anglers who want something different tied on. -
Lipless Trout
Original price was: $15.99.$9.99Current price is: $9.99.This design was carefully crafted to highlight the colors of baby trout that bass are foraging on. If your body of water gets stocked with trout, then you know there are HUGE bass that will not hesitate to grab an easy meal. Hang on to your rod and reel with this one.
Disclosure: These turned out heavier than I expected. Tested and had to reel fairly fast with them.
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Lucky Golden Shad DT6
Original price was: $15.99.$9.99Current price is: $9.99.One of a kind golden shad design. This lure has a small profile, perfect for fitting in a Bass’s mouth. The shiny gold color in shad pattern is notorious for creating the best of fishing days.
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Lucky Golden Shad Lipless
Original price was: $15.99.$9.99Current price is: $9.99.One of a kind golden shad design. This lure has a large profile with rapid action, perfect for getting a reaction strike from Bass. The shiny gold color in shad pattern is notorious for creating the best of fishing days.
Disclosure: These turned out heavier than I expected. Tested and had to reel fairly fast with them.
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Midnight Strike
$15.99We present you with the ultimate dark crank. This lure is perfect in low-light conditions like murky water, at night, or on cloudy days, as it creates a strong silhouette against the background, making them easier for fish to spot. Paired with the holographic shiny tiger stipes, it also mimics a shad and stands out reflecting light and triggering a strike.
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Midwest Shad S-Type
$19.99Designed for anglers who like to trigger bites through sound and motion, the Midwest Shad S-Type Crankbait combines a bold personality with a proven natural look. Each lure is finished in the signature Midwest Shad paint scheme, featuring hand-layered hues, subtle silver undertones, and realistic fading that perfectly imitates live shad forage.
The S-Type body design produces a wide, aggressive wobble that calls fish from a distance, while internal loud rattles add an extra dimension of sound to fire up reaction strikes. This crankbait excels in stained or windy conditions where fish key on vibration and flash.
Equipped with Owner stinger treble hooks and premium split rings, the Midwest Shad is ready to handle anything from shallow-feeding largemouth to deeper-running smallmouth on the chase.
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Natural Craw Rock Crawler
$15.99This lure is perfect to bounce off of rocks on the bottom of you fishing spot to pull those bass targeting crawfish. Our natural coloration mimics the wild crawfish living all throughout the US, but with a twist. The tail has flourescent orange paint to add to the draw of this lure. Paired with the Tungsten one-knocker, which is scientifically proven to be heard better than high pitch rattles…. this will be the show stopper on your fishing trip.
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Primal Instinct Fossil Lure I
Original price was: $15.99.$9.99Current price is: $9.99.Unearth the power of the past with our Limited Edition Primal Instinct Fossil series. Featuring an exclusive fossil-inspired paint job, this lure blends prehistoric style with modern performance. Designed for maximum action and lifelike movement, it’s perfect for triggering a truly prehistoric strike! A collector’s piece that performs as good as it looks—only available while supplies last. With our base of the Pro-series Rock Crawler, this lure is a high quality exclusive you don’t want to miss out on. Who knows what you might catch with this….
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Pro Series Matte Craw Wiggle Wart
$17.99Meet our new Pro-series Wiggle Wart. Everything about this lure is top of the line. Highest quality base, hardware, and paint scheme. This Lure is designed off of an original discontinued wiggle ware design. We have a matte finish over the olive green/brown and a clear transparent red on the bottom. The perfect look for a hungry bass snacking on some craws.
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Pro Series Matte Shad Rock Crawler
$17.99Meet our new Pro-series Rock Crawler. Everything about this lure is top of the line. Highest quality base, hardware, and paint scheme. The matte color shift shad design is perfect for ultra-realism with the flash from Emerald Green to Bright Gold Brown. This lure bounces perfectly along the rocks at the bottom without getting snagged. But don’t take our word for it…try it for yourself!
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Pro Series Matte Shad Wiggle Wart
$17.99Meet our new Pro-series Wiggle Wart. Everything about this lure is top of the line. Highest quality base, hardware, and paint scheme. The matte color shift shad design is perfect for ultra-realism with the flash from Emerald Green to Bright Gold Brown. But don’t take our word for it…try it for yourself!
