• Baby Bass Lipless V1
    In Stock Sale!

    Baby Bass Lipless V1

    This one-of-a-kind design is simplistic but effective in replicating a bite sized snack for any largemouth bass. The contrast of the pearlized white belly and textured metallic black back give this lure an attractive flash underwater as it swims.

    Disclosure: These turned out heavier than I expected. Tested and had to reel fairly fast with them.

    Original price was: $15.99.Current price is: $9.99.
  • Baby Matte Minnow
    In Stock Sale!

    Baby Matte Minnow

    Our first lure with the matte finish. This lure takes inspiration from the fathead minnow and rosyface shinner. The hint of lime green above the purple is actually fluorescent and will stand out in dark water conditions. At the same time the rest of the matte colors make this lure ultra-realistic for the bass. Don’t miss out on this lure

    Original price was: $15.99.Current price is: $9.99.
  • Big Bass S-Type
    In Stock Sale!

    Big Bass S-Type

    One of our new favorites here, this squarebill is turned up to the extreme. Everything about it is cranked up to an 11. Easley the biggest crankbait in our line-up with a huge wobble action that proves to be a massive draw for bass. Along with that, this is the loudest crankbait with steel balls rattling around. You wont have to try hard for a reaction strike. This design provides the perfect look of an aggressive little bass. Don’t miss out on the chance of adding this formidable weapon to your tackle box.

    Original price was: $19.99.Current price is: $16.99.
  • Blood Red Fire Craw
    In Stock Sale!

    Blood Red Fire Craw

    You can never go wrong with a red craw. This design has multiple layers of textures and a subtle fade from Fire Orange to Blood Red. This lure will get the attention of any bass nearby. Some anglers claim red to be the best color from springtime, but red is scientifically proven to be the best seen color by bass year round.

    Disclosure: These turned out heavier than I expected. Tested and had to reel fairly fast with them.

    Original price was: $15.99.Current price is: $9.99.
  • BloodBass Plus
    In Stock

    BloodBass Plus

    BloodBass Plus – Premium Foiled 110 Suspending Jerkbait

    Unleash the predator within with the BloodBass Plus, a precision-engineered jerkbait designed to dominate in tough conditions. This lure combines cutting-edge craftsmanship with aggressive styling to trigger strikes when nothing else will.

    • Premium Foil Finish: A lifelike bass pattern enhanced with holographic foil creates intense flash and realism, mimicking the scales of a wounded baitfish. Red splatter accents around the gills add a blood effect that screams vulnerability—an irresistible trigger for big bass.
    • Perfect Suspension: Each lure is painstakingly weighed for flawless neutral buoyancy, suspending perfectly in the strike zone during pauses. This deadly pause-and-dart action is what turns followers into biters.
    • Owner Stinger Hooks: Outfitted with the sharpest hooks made in America, ensuring unmatched penetration and holding power for trophy fish.

    When to Use BloodBass Plus

    The BloodBass Plus shines in cold-water conditions (late fall through early spring) when bass are sluggish and respond to a slow, deliberate jerk-pause cadence. It’s deadly in:

    • Clear to lightly stained water, where the holographic flash and blood accents stand out.
    • Post-front scenarios, when bass are suspended and need a subtle, suspending presentation to commit.
    • Bright or partly sunny days, where the foil finish throws maximum flash to draw fish from a distance.

    Whether you’re hunting trophy largemouth or smallmouth, the BloodBass Plus is built to turn hesitation into aggression.

    $19.99
  • Bluegill Lipless
    In Stock Sale!

    Bluegill Lipless

    A fun colorful take on the bluegill pattern. This design takes multiple textures and many different colors to reflect the same colors that wild bluegill have. You cant go wrong with a classic bluegill snack for a largemouth!

    Disclosure: These turned out heavier than I expected. Tested and had to reel fairly fast with them.

    Original price was: $15.99.Current price is: $9.99.
  • Bone Cold Shad Plus
    In Stock Sale!

    Bone Cold Shad Plus

    This lure design is simple but mimics an ill shad. The bone color triggers a response in bass that tells them this is prime prey. Use this in cold weather conditions for big bass that need snacks!

    Original price was: $15.99.Current price is: $9.99.
  • CottonCandy Shad
    In Stock

    CottonCandy Shad

    CottonCandy Shad – Premium Foiled 110 Suspending Jerkbait

    A meticulously crafted Premium Foiled 110 Suspending Jerkbait designed for serious anglers who demand precision and performance.

    • Premium Foil Finish: Each lure features a stunning holographic foil body that flashes light in every direction, mimicking the natural shimmer of baitfish. The fluorescent pink lateral line and metallic aqua flash around the eye give it an irresistible, high-contrast profile that predators can’t ignore.
    • Perfect Suspension: Every lure is painstakingly weighed to achieve flawless neutral buoyancy, suspending perfectly in the strike zone during pauses—triggering aggressive bites from even the most finicky fish.
    • Owner Stinger Hooks: Outfitted with the sharpest hooks made in America, ensuring maximum penetration and holding power when it counts.

    When to Use It

    The CottonCandy Shad excels in clear to lightly stained water where visibility is high and fish are feeding on shad or other baitfish. Ideal for:

    • Cold-water conditions (fall through early spring) when fish respond to a slow, deliberate jerk-pause cadence.
    • Bright, sunny days when the holographic foil and fluorescent accents create irresistible flash.
    • Post-front scenarios when bass are suspended and need a subtle, suspending presentation to commit.

    Whether you’re targeting trophy largemouth, smallmouth, or aggressive walleye, this jerkbait is engineered to deliver results when precision matters most.

    $19.99
  • CottonCandy Shad Plus
    In Stock

    CottonCandy Shad Plus

    CottonCandy Shad Plus – Premium Foiled 110 Suspending Jerkbait

    A meticulously crafted Premium Foiled 110 Suspending Jerkbait designed for serious anglers who demand precision and performance.

    • Premium Foil Finish: Each lure features a stunning holographic foil body that flashes light in every direction, mimicking the natural shimmer of baitfish. The fluorescent pink lateral line and metallic aqua flash around the eye give it an irresistible, high-contrast profile that predators can’t ignore.
    • Perfect Suspension: Every lure is painstakingly weighed to achieve flawless neutral buoyancy, suspending perfectly in the strike zone during pauses—triggering aggressive bites from even the most finicky fish.
    • Owner Stinger Hooks: Outfitted with the sharpest hooks made in America, ensuring maximum penetration and holding power when it counts.

    When to Use It

    The CottonCandy Shad excels in clear to lightly stained water where visibility is high and fish are feeding on shad or other baitfish. Ideal for:

    • Cold-water conditions (fall through early spring) when fish respond to a slow, deliberate jerk-pause cadence.
    • Bright, sunny days when the holographic foil and fluorescent accents create irresistible flash.
    • Post-front scenarios when bass are suspended and need a subtle, suspending presentation to commit.

    Whether you’re targeting trophy largemouth, smallmouth, or aggressive walleye, this jerkbait is engineered to deliver results when precision matters most.

    $19.99
  • Crystal Crappie
    In Stock

    Crystal Crappie

    Crystal Crappie – Premium Foiled 110 Suspending Jerkbait

    Bring unmatched realism to your tackle box with the Crystal Crappie, a precision-engineered jerkbait designed to imitate one of the most irresistible forage species in freshwater. This lure combines lifelike detail with cutting-edge performance to trigger strikes when conditions demand finesse.

    • Premium Foil Finish: A stunning crappie-inspired pattern enhanced with holographic foil delivers a natural flash underwater. Blue-green hues and subtle scale detailing create a realistic profile that predators can’t ignore.
    • Perfect Suspension: Each lure is painstakingly balanced for flawless neutral buoyancy, suspending perfectly in the strike zone during pauses. This pause-and-dart action is the ultimate trigger for lethargic fish.
    • Owner Stinger Hooks: Armed with the sharpest hooks made in America for unmatched penetration and holding power—because every strike counts.

    When to Use Crystal Crappie

    The Crystal Crappie shines in clear to lightly stained water, where its natural crappie profile and holographic flash stand out. Ideal for:

    • Cold-water periods (late fall through early spring) when bass respond to a slow jerk-pause cadence.
    • Bright or partly sunny days, where the foil finish throws maximum flash to draw fish from a distance.
    • Post-front conditions, when bass are suspended and need a subtle, suspending presentation to commit.

    When realism matters most, the Crystal Crappie is your go-to for turning tough conditions into trophy catches.

    $19.99
  • Crystal Crappie Plus
    In Stock

    Crystal Crappie Plus

    Crystal Crappie Plus – Premium Foiled 110 Suspending Jerkbait

    Bring unmatched realism to your tackle box with the Crystal Crappie Plus, a precision-engineered jerkbait designed to imitate one of the most irresistible forage species in freshwater. This lure combines lifelike detail with cutting-edge performance to trigger strikes when conditions demand finesse.

    • Premium Foil Finish: A stunning crappie-inspired pattern enhanced with holographic foil delivers a natural flash underwater. Blue-green hues and subtle scale detailing create a realistic profile that predators can’t ignore.
    • Perfect Suspension: Each lure is painstakingly balanced for flawless neutral buoyancy, suspending perfectly in the strike zone during pauses. This pause-and-dart action is the ultimate trigger for lethargic fish.
    • Owner Stinger Hooks: Armed with the sharpest hooks made in America for unmatched penetration and holding power—because every strike counts.

    When to Use Crystal Crappie Plus

    The Crystal Crappie Plus shines in clear to lightly stained water, where its natural crappie profile and holographic flash stand out. Ideal for:

    • Cold-water periods (late fall through early spring) when bass respond to a slow jerk-pause cadence.
    • Bright or partly sunny days, where the foil finish throws maximum flash to draw fish from a distance.
    • Post-front conditions, when bass are suspended and need a subtle, suspending presentation to commit.

    When realism matters most, the Crystal Crappie Plus is your go-to for turning tough conditions into trophy catches.

    $19.99
  • Fluorescent Lime/Purple Plus
    In Stock Sale!

    Fluorescent Lime/Purple Plus

    Only Fluorescent color used on this design! Fluorescent colors work by absorbing light energy at one wavelength, usually ultraviolet light which is invisible to the human eye, and then re-emitting that energy as visible light at a longer wavelength, creating a bright, vivid color that appears to glow. This lure is ready to catch some monsters!

    Original price was: $15.99.Current price is: $9.99.